Careers

Roles and responsibilities:

• You have at least 1 year experience in SEO within the IT industry.
• Knowledge of Web analytic tools (Google Analytic, Webmaster Tools, etc.)
• Perform SEO Audits using tools like Screaming Frog, Ahref, other SEO Tools
• Perform Keyword Research
• Perform Link Building Activities/OFF Page SEO activities
• Perform various On-Page Optimization activities like the meta title and descriptions, heading tags, schema code, etc.
• Must have good written skills
• Update content and website links for maximum optimization and search engine rankings

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Roles and responsibilities:

• Good Communication Skills
• Expert in Local SEO
• Hands on experience in Google Tools, i.e. Google Analytics, Google Webmaster, Keyword planner
• Multitasker and good in prioritization of work and manage time effectively
• Willingness to learn new things
• Can handle a team of 2-3 people
• Perform On-page Optimization tasks
• Perform Off-page Optimization tasks
• Take care of Technical SEO/Core Web Vitals
• Review Google Analytics dashboard and report to the client
• Digital Marketing Metrics
• Review Traffic Analysis & Search Results Audit and implement actions points
• Perform Keyword analysis through Keyword Research Tools and improve Keyword Ranking
• Google Tag Manager
• Connect with Website development team and ensure necessary changes are done to the website in a timely fashion as per client requirements

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Roles and responsibilities:

• Experience in campaign optimization (Maintain and monitor keyword bids , account daily and monthly budget caps, impression share, quality score and other important account metrics.5)
• Creating, developing $ implementing effective paid search strategies
• Strategize, execute, monitor, and manage campaigns across multiple platforms such as Google Ads & Facebook paid campaigns.
• Executing $ optimizing many PPC campaigns simultaneously
• Overseeing campaigns across several search platforms (e.g. Google AdWords, Facebook)
• Targeting selected audiences through researching keywords
• Tracking daily, weekly $ monthly KPI’s to identify opportunities for improvement
• Reporting KPI’s to management regularly through various dashboards
• Producing engaging, clear $ concise ad copy for campaigns
• Create eye-catching and informative pay-per-click text ads as well as continuously implement text ads – A/B testing.
• Ensuring that campaigns are well aligned across multiple channels
• Building and strengthening key relationships across PPC ad platforms and various vendors
• Reducing the risk of click fraud
• Staying current with PPC $ SEM trends and techniques

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Requirements:

• 3+ years experience in performance and growth marketing, actively and successfully managing paid search. Experience in the service or B2C industry preferred.
• Extensive experience in PPC campaign management, Google Ads, analysis and reporting, including a deep knowledge of platform settings and areas of opportunity to drive optimization across targeting, bidding, copy, account structure, data usage and website experience.
• Successfully conducted A/B testing across various platform settings to improve CPA, ROI, and overall conversion.
• Experience in planning and delivering large annual paid media budgets and being responsible for revenue/acquisition targets.
• Practical knowledge of tracking systems and technologies, applying best practice to ensure consistent and accurate reporting.
• Strong technical aptitude. High level of experience in data analysis techniques, with an ability to extract and action meaningful insights from analytics platforms (e.g. Google Analytics, Callrail etc.)
• Innovative and creative, with a logical and methodical approach to problem solving.
• Flexible and responsive – ability to prioritize multiple tasks as needed and work with a sense of urgency to meet deadlines in a fast-paced, dynamic work environment

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Roles and responsibilities:

• Campaign Strategy: Develop comprehensive search engine marketing strategies that align with client objectives, considering factors such as target audience, budget, and competitive landscape.
• Keyword Research: Proficiency in conducting keyword research using tools like Google Keyword Planner, Ubersuggest, SEMrush, or Moz.
• Ad Creation and Testing: Create compelling and engaging ad copy that attracts clicks and conversions, and conduct A/B testing to optimize ad performance.
• Bid Management: Monitor and optimize bids to achieve maximum ROI, balancing factors such as ad position, cost per click
• Landing Page Optimization: Collaborate with cross-functional teams, such as designers and developers, to optimize landing pages for better user experience and conversion rates.
• Campaign Implementation: Set up and launch search engine marketing campaigns using platforms such as Google Ads and Bing Ads, ensuring proper campaign structure, targeting, and tracking.
• Performance Monitoring and Analysis: Track campaign performance metrics, analyze data, and generate reports to assess the effectiveness of campaigns, identify areas for improvement, and make data-driven recommendations.
• Conversion Tracking and Analytics: Implement conversion tracking mechanisms with Google Tag manager and utilize web analytics tools (e.g., Google Analytics) to measure campaign performance and provide insights.
• Budget Management: Manage campaign budgets effectively, ensuring optimal allocation and pacing to achieve client goals.
• Competitive Analysis: Conduct competitive research and analysis to identify trends, opportunities, and industry best practices.
• Stay Up-to-Date: Keep abreast of industry trends, search engine algorithm updates, and emerging technologies to continuously enhance campaign strategies and tactics.

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Roles and responsibilities:

• Call Monitoring: Diligently listen to recorded calls between receptionists and patients, demonstrating acute attention to detail and strong listening skills to analyze communication dynamics effectively.
• Quality Assessment: Evaluate calls based on predefined quality metrics, including active listening, empathy, professionalism, accuracy of information conveyed, and overall customer experience.
• Feedback and Coaching: Provide insightful and constructive feedback to receptionists based on call evaluations, emphasizing areas of strength and opportunities for improvement. Deliver personalized coaching sessions to support skill development and enhance performance.
• Compliance and Standards: Ensure receptionists adhere to established protocols, guidelines, and regulatory requirements during customer interactions, maintaining compliance with industry standards and clinic policies.
• Issue Resolution: Assist in resolving customer concerns or complaints escalated from call interactions, demonstrating empathy and professionalism in addressing patient needs and ensuring satisfactory resolution.
• Performance Reporting: Generate comprehensive reports summarizing call evaluation findings, trends, and actionable insights for improvement. Collaborate with management to implement strategies aimed at enhancing service quality and patient satisfaction.
• Training Support: Work closely with the training department to develop and update training materials, procedures, and scripts for receptionists, incorporating learnings from call evaluations to optimize communication effectiveness and service delivery.
• Continuous Improvement: Proactively identify opportunities to enhance processes, streamline workflows, and optimize customer service practices. Participate in team discussions and contribute innovative ideas to drive continuous improvement in service quality and patient care.

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Roles and responsibilities:

• Collaborate closely with Marketing Team Leaders/Manager
• Work with the SEO team to ensure your work exceeds our client’s expectations
• Ensure the quality of detailed copy in English throughout all phases of projects assigned
• Work on a variety of projects across a rich spectrum of healthcare
• Contribute to the creation of guidelines and digital brand manuals
• Embrace challenges and inspire new ways of thinking
• Monitor and analyze the performance of key performance indicators (KPIs) to offer suggestions for improvement
• Use search engine optimization (SEO) strategies in writing to maximize the online visibility of a website in search results

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Requirements:

• Experience: 1 to 4 years
• Proficiency in graphic design software including Adobe Photoshop, Adobe Illustrator, and other visual design tools.
• Proficiency in front-end development web programming languages such as HTML and CSS, JQuery, and JavaScript.
• Proficient understanding of cross-browser compatibility issues.
• Excellent visual design skills.
• Creative and open to new ideas.
• Adaptable and willing to learn new techniques.
• Excellent communication skills.
• PSD creation as per requirement
• Banner/logo creation or modification.
• PSD to HTML or FIGMA to HTML

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Roles and responsibilities:

Website Development:

• • 1. Design and develop responsive and dynamic WordPress websites, including the latest devices.
  • 2. Collaborate with graphic designers to implement visual elements and user experience enhancements.
  • 3. Customize existing themes or create custom WordPress themes based on client requirements.
  • 4. Can create theme or page templates that will be reused for other sites.

Front-End Development:

• • 1. Implement and maintain the front-end functionality and appearance of websites.
  • 2. Utilize HTML, CSS, JavaScript, and other front-end technologies to create engaging user interfaces.
  • 3. Ensure cross-browser compatibility and responsiveness.

Back-End Development:

• • 1. Customize and extend the WordPress core to meet specific project requirements.
  • 2. Troubleshoot and debug issues related to back-end functionality.
  • 3. Must follow the WordPress core to ensure all the security and other codex guidelines.

Security and Performance Optimization:

• • 1. Implement security best practices to safeguard websites from vulnerabilities.
  • 2. Optimize website performance, ensuring fast load times and efficient functionality.
  • 3. Conduct regular security audits and updates.
  • 4. Must be aware of the security guides followed by WordPress and have knowledge of handling WordPress security plugins and how to recover websites from attacks.

Content Management:

• • 1. Train content managers (SEO and marketing teams) on how to use the WordPress CMS.
  • 2. Need strong commands on CMS using the mostly used WordPress backend editor.
  • 3. Ensure the content is entered in a way that adheres to best practices and is easily maintainable.

Quality Assurance:

• 1. Conduct thorough testing of websites to identify and fix bugs or issues.
• 2. Knowledge of unit testing (self-assessment of work).
• 3. Perform cross-device and cross-browser testing to ensure consistent performance.

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Roles and responsibilities:

• 5+ years of leadership experience in frontend development
• In-depth knowledge of SveltJS (ReactJS/Redux), React Native, SvelteJS, HTML, CSS, jQuery, and HTTP, as well as micro-frontend.
• Strong understanding of XML, JSON, DOM, and W3C standards
• Experience providing technical expertise for every phase of the project lifecycle; from concept development to solution design, implementation, optimization, and support
• Understanding of basic React Principles
• Familiarity with project management tools like JIRA
• Excellent understanding of performance and optimization techniques
• Experience working with Git
• Familiarity with back-end JavaScript such as NodeJS, NestJS, micro-services (Optional).
• Strong problem-solving skills, data structures, and algorithms.
• Strong analytic skills for root cause determination and fixing issues.
• Ability to work independently and self-driven initiatives.
• Write clean, well-documented, testable & reusable code
• Learn & research new tech / frameworks / approaches as needed

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Roles and responsibilities:

• Lead a team of developers & communicate with stakeholders
• Own all the phases of the development lifecycle
• Attitude & passion to learn and succeed in a streamlined team
• Write clean, well-documented, testable & reusable code
• Create clean yet appealing user interfaces for web / app
• Understand database structure & optimized use
• Write efficient web services with robustness and scale
• Be aware of design patterns and adhere to them
• Maintain rigorous documentation for your code, design decisions and tests
• Communicate clearly & regularly on tasks and meetings
• Be a team player, be goal oriented and work independently when required
• Learn & research new tech / frameworks / approaches as needed
• Analyzing existing operations and scheduling training sessions and meetings to discuss improvements.
• Writing progress reports and delivering presentations to the relevant stakeholders.

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Roles and responsibilities:

• 5+ years of leadership experience, leading a successful engineering team.
• Experience implementing Product-Oriented Architecture and awareness of opportunities/challenges associated with implementing microservices.
• Experience implementing services with Nest.Js, Node.JS, with Vue.JS, Svelte.JS, TypeScript, gRPC (optional) and GraphQL to implement our APIs.
• Experience with .NET is nice to have but not required.
• Familiarity with front-end JavaScript libraries/frameworks such as React.
• Experience with large scale messaging systems such as Kafka or RabbitMQ or commercial systems
• Excited by the prospect of starting from a blank page and bringing a sense of direction to others.
• Familiarity with project management tools like JIRA
• Depth of knowledge with databases NoSQL storage solutions (Mongo).
• Strong problem-solving skills, data structures, and algorithms.
• Strong analytic skills for root cause determination and fixing issues.
• Ability to work independently and self-driven initiatives.
• Write clean, well-documented, testable & reusable code
• Learn & research new tech / frameworks / approaches as needed

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